A lot of personalities and businesses around the world today are using social media as one of their strongest and most flexible marketing strategy. Social media has been proven to amass a wide range of audience including adults, teenagers, and about all ages.
However, if you want to take your social media reputation to the next level, then you will have to learn to manage it the professional way. In this article, we provide the best list of Social Media Management Tools in 2017 that will help you grow your brand on every social media network, manage multiple social media accounts (since you sure have multiple accounts you’d like to handle fairly), and connect with your customer as well.
Here’s 10 Social Media Management Tools in 2017
Hootsuite is one of today’s most used social media management software. Many users had been recommending this app as it offers users a wide variety of useful features. Amazingly, you can now get all of them in an easy-to-use app.
Whether you are a user who’s handling multiple accounts, or probably an agency that handles customers around the world, HootSuite makes it effortless for you to keep up with them. With its user-friendly design, you will find it easy to add accounts, schedule posts across your specific social media platforms and easy to add account managers.
HubSpot has been described as unique because it strives to provide its customers with an all-in-one approach. It is considered as one of the best business “marketing solution” that combines many tools into one package.
While it is true that there are a lot of tools out there which can help you monitor and publish to social accounts, Hubspot has been a platform which is highly recommended to not only monitor and publish content but also get closed-loop reporting data. One of Hubspot’s strengths is its sophistication of its Call to Action (CTA) tool which everyone finds very easy to use.
Do you want to be able to share to all of your social media platforms on your schedule from one place? Then you need Buffer’s app. Just add whatever content you’d like to share to Buffer, and the app will schedule it for you.
If one of your goals is to be able to share to all of your social media platforms on your schedule from one place, then Buffer is one perfect tool you should consider. Just like other tools, Buffer lets you manage posts in widely different channels. However, compared to other tools, it allows you to customize each post for all of the different platforms it gets posted to.
Countless tools post and schedule them for you but what about a system that re-shares Evergreen posts? I bet there’s only a few. MeetEdgar is the one thing I would recommend because it has the biggest impact on traffic by automatically re-sharing your evergreen content.
“It can be difficult to keep up with all of the people talking about your brand on social media. That’s why you should download Mention, a social listening tool app. It works on iOS and
Mention is a growing social media management tool that lets you monitor the web and social media, including the sites Twitter Pinterest, Facebook, and Instagram. Also, it delivers alerts in real time by push notifications or via email. In addition to that, it lets you create and manage alerts for keywords and common misspellings for a better content curation.
What if you could transform content from an RSS feed, Twitter list, or category and display it in a visually stunning way (like a flippable magazine)? That’s the idea behind Flipboard. This app for iOS and Android helps you discover and share new content.
Flipboard is a tool that aggregates content from social media, news feeds, photo sharing sites and other websites, presents it in magazine format, and allows users to “flip” through the articles, images, and videos being shared.
For people who have less knowledge and experience in using social media tools, they would think that Facebook and Twitter are the only ways to connect to their consumers, but that’s not true – don’t forget about email.
MailChimp is a marketing automation platform and an email marketing service and a trading. If you’re a MailChimp customer, you can manage your email campaigns on an iOS or Android device, wherever you are.
8. If This Then That
A lot of online marketers and social media gurus are using this tool. IFTTT, or “If This Then That,” is a great automation tool which can help you save a lot of time especially regarding managing social media platforms, apps, and even websites. The tool can link these services together based on a trigger and an action. Based on the trigger you create, it will start an action. For example, if you publish a blog (the trigger), then IFTTT will automate and create a tweet (the action).
Let’s say you want to write a post on Facebook, and then share that link on Twitter. If This Then That is an app that does exactly that. Think of it as a social media supercharger.
A lot of people are using TweetDeck for a long time now, and there’s a reason for that: One is due to its features and second is it’s best-priced (what can beat free?). TweetDeck has a multi-columned layout that makes it easy for a user to follow several conversations at once, and schedule content is a snap.
10. Social Sprout
Last but definitely not the least is Sprout Social. This tool is well known for its social media management, which allows the team members to monitor clients’ social media mentions, engage with brand advocates, schedule content in advance, and utilize reporting tools to inform future strategies. We shall always keep in mind how important and essential it is to have a tool to streamline real-time communication.
Sprout Social offers you social media monitoring, the ability to post to multiple sites and analytics. You can use its app on iOS and Android devices.